Monitor popular products and ranks
Amazon allows you to sort goods by their rates, so scraping the site data helps you analyze competitor inventories and distribution channels and figure out the top-selling goods and present-day trends to adjust and optimize your assortment. If you grab data regularly, you will be able to refresh information frequently, compare goods and their positions, spot changes in customer preferences, and always stay on top of market changes.
Discover new markets
Scraping prices on Amazon to choose the right pricing strategy is a no-brainer. It will help your business take a more competitive position and boost profit in your home country. Similarly, comparing the prices of goods shipped overseas can equip you with a strategic understanding of how to expand to markets that are more profitable. So a proper comparative data analysis on price and availability along with an efficient expansion strategy will help you beat the competition even overseas.
Find out how your brand and goods perform
By studying Amazon reviews, you will learn the pros and cons of the products you offer and the areas where your competitors have an edge on you. It’s a perfect way to learn and address your target audience’s pain points, improve customer service, and bring their experience to a new level.
You can generate leads for your business by scraping customer profiles and Amazon’s list of reviewers. However, things may be complicated with customers’ personal accounts. Parsing the list of top commenters, you can later invite them to make reviews for you either regularly or for every new item launched in your listing. Scraping will help you a lot because there are over ten thousand top reviewers on Amazon.